• How French Republicans are battling against Shein and Temu

    With the French and European elections happening in June, French Republicans are trying to sway voters by targeting Shein and its production practices. Some are taking to TikTok to promote the most recent bill dubbed the “fast fashion tax”.

    The proposed legislation, called “loi 2268”, which was passed by the center-right political party Horizona through the lower Assembly on March 14, now has to go through the French Senate next spring. It was promoted by Antoine Vermorel-Marques, right-wing MP, in a March 14 video on TikTok. On the platform, he parodies fast fashion haul videos while promoting his political proposals.

    How French Republicans are battling against Shein and Temu

     

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  • The problem with fashion’s sustainability awards

    A crop of fashion accolades have been awarded to fashion brands, recognising progress in circularity and other sustainability goals. It’s a double-edged sword, experts say.

    https://www.voguebusiness.com/sustainability/the-problem-with-fashions-sustainability-awards-gucci-cnmi

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  • Are Luxury’s Biggest Brands Inflating Away Their Emissions?

    Soaring luxury goods prices have boosted turnover at companies like LVMH and Kering, helping them to report reductions in their ‘emissions intensity’ — the volume of planet-warming gases released relative to revenue.

    https://www.businessoffashion.com/articles/sustainability/kering-lvmh-luxury-inflating-away-emissions/?utm_source=newsletter_dailydigest&utm_medium=email&utm_campaign=Daily_Digest_260923&utm_term=YAYLEWK4TFE7HBP774ZQEENYR4&utm_content=top_story_1_title

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  • How Climate Change Is Transforming the Way We Shop

    The first day of 2023 was a record breaker.

    Across Europe, many countries experienced their warmest-ever New Year’s Day, with pictures of Alpine ski slopes denuded of snow making headlines. In the US, a Christmas cold snap gave way to an unseasonably warm start to January in many states.

    https://www.businessoffashion.com/articles/sustainability/climate-change-weather-consumer-spending-seasonless/

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  • Here’s How Marketers Accelerate Fashion’s Sustainable Transition

    Fashion brands and marketers have a new roadmap for sustainable transformation.

    Incorporating buzzy practices, including regenerative agricultureand circularity, companies like Outerknown, J. Crew Group and VF Corporation are demonstrating the benefits of progress in several of the 12 areas of transformation laid out in a new report from Accenture.

    But there’s a gulf between what the economic system incentivizes and what must happen to pull clothing manufacturing within the planetary boundaries.

     

    https://www.adweek.com/brand-marketing/heres-how-marketers-accelerate-fashions-sustainable-transition/

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  • Can fast fashion slow down? It’s not that simple

    One of fast fashion’s biggest players says it’s taking major steps toward a more sustainable business model. But in an industry predicated on low cost, low quality and high production volume, experts say it won’t be simple.

    “It’s hard to see how they actually deliver on their emissions reductions targets,” said Ken Pucker, a professor at the Fletcher School at Tufts University in Medford, Mass., who focuses on sustainability.

    “Because volumes are going to continue to go up.”

     

    https://www.cbc.ca/news/business/fast-fashion-sustainability-targets-1.6913112

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  • Planning Your Holiday Wardrobe? Ask Yourself If You Really Need Another Fast-Fashion Polyester Dress

    With summer comes plastic–polyester dresses, synthetic bikinis, water bottles, and so on. I wonder how many of you are thinking about the repercussions of all of that. I know that today’s fashion motto is “circularity will save us all.” I embarked on a quest a couple of years ago in the form of a short documentary Fashionscapes: A Circular Economy, but I am sorry to break it to you: a recent conversation with former Timberland COO Ken Pucker (and his brilliant analysis in the Stanford Social Innovation Review, A Circle That Isn’t Easily Squared) posited fashion and circularity as an oxymoron.

    https://en-vogue-me.cdn.ampproject.org/c/s/en.vogue.me/fashion/holiday-wardrobe-fast-fashion-polyester-dress-livia-firth/amp/

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  • Shuffling deckchairs on the Titanic: is ESG a redundant concept?

    Institutions across the globe have welcomed the ISSB’s much-anticipated inaugural global sustainability standards. However, some industry experts warn that too much focus on standardising data could distract from the urgent need to decarbonise.

    https://www.energymonitor.ai/finance/reporting-and-disclosure/is-esg-investing-a-redundant-concept/

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  • Carbon Neutral Claims Under Investigation In Greenwashing Probe

    Last month, the European Parliament set out to ban environmental claims about carbon neutrality based on carbon offsetting schemes. This has caused ripple implications for sustainability and marketing teams, especially their public-facing approach on how to reach ‘net zero’.

    https://www.forbes.com/sites/amynguyen/2023/06/16/carbon-neutral-claims-under-investigation-in-greenwashing-probe/?sh=2e710bfa6431

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