Unsustainable Fashion Is Pricing Out the Conscious Consumer

Brands that make products with little concern for environmental and social impact are benefitting from a ‘brown discount,’ undercutting industry efforts to operate more responsibly

https://www.businessoffashion.com/opinions/sustainability/fashion-brown-discount-green-premium-shein/?utm_source=newsletter_dailydigest&utm_medium=email&utm_campaign=Daily_Digest_051124&utm_term=K2KYSC5OSVDMDPYV5ZCG5C3B4U&utm_content=top_story_2_title